Establishing a coworking space in the city of Csíkszereda, the mission of Kapocs is to freshen the municipality's innovative, creative and economic life. They offer an inspiring work environment for startups, freelancers and small businesses, creating cooperation opportunities. We shaped Kapocs’s visual identity with digital design solutions, which resulted a custom clip-like ‘k’ letter that reminds us of the company’s name and suggests the values of connection, stability, oppenness, and dynamics. Its minimalistic character triggers the premium and modern feeling.